Florida Key West New Years Eve Celebration (Key West) To kick the year off right go to the most southern city in the united states! This celebration on Duval Street is free to everyone, come down south and enjoy Key West’s funky “drop” traditions. Whether you’re eating a sloppy Joe, enjoying a drag show or, making a visit at Schooner’s Wharf!
2019 Stocking Stuffers That Your Family Will Love!
Desk Cable Clips – Although small, these tiny gadgets are something you never knew you needed! It is beyond annoying to have your phone chargers constantly fall under your desk at work. These gadgets help effortlessly keep them in place. They’re perfect for your office, home or even inside your handbag.
Butternut Squash Soup Recipe from Chef David Valencia
Marketing Trends 2019
70/20/10 Rule
Why Should Your Business Be on Social Media?
What Stage of Marketing is Your Business In?
We treat each business as its own person, with its own personality. Part of this is knowing what stage the business is in. Has the business just been born? Is the business crawling? Maybe the business is in the walking stage? Or perhaps the business is running at full force?
This will have to do with how the business is marketing or advertising. Every consumer goes through the stages of: awareness, recognition, recall and action.
VIDEO, VIDEO, VIDEO
We went from Facebook to Instagram to Snapchat to Periscope. What we see here is a transition from words and images to just images to now video. With information at our fingertips, the attention span is getting shorter and shorter. Videos are getting more and more important. Some of your target market much rather watch a 30 second video about your business than to try to navigate your website to get a deeper knowledge of your business. Don't make them search for it.
Either have a video about your business or pick a few topics of your expertise that are interesting and make a video about it. This, of course, will depend on your industry. Be careful of talking heads and rambling. Have a plan, have an outline and execute it.
Don't just take my word for it.
By 2017, Online Video Will Make up Nearly 70% of Consumer Internet Traffic-Cisco
"Most of Facebook Will Soon Be Video. Twitter Is Launching Twitter Video, Periscope, and Vine. Snapchat, Instagram, Tumblr, Etc. Have All Prioritized Video" Founder of EpicSignal, Brendan Gahan, predicts an already evident increase in videos on social media channels.
